Lowest cap rate over past 24 months
12 mo avg with 5+ yr lease term
Goodwill was founded in 1902 in Boston, Massachusetts, by Reverend Edgar J. Helms as a mission-driven organization providing job training and employment placement through the resale of donated goods. Today, Goodwill is one of the largest nonprofit organizations in the U.S., operating thousands of thrift stores under a regional affiliate model. Each local Goodwill chapter functions as an independent nonprofit entity but follows national branding and operational guidelines coordinated by Goodwill Industries International.
| Average Sale Price | $2,500,000 – $4,500,000 |
| Average NOI | $175,000 – $300,000 |
| Building SF | 15,000 |
| Lease Term | 15 Years |
| Escalations | 10% Every 5 Years |
| Stock Symbol | N/A |
Goodwill stores typically range from 15,000 to 25,000 square feet, located on 1.0 to 3.0-acre parcels in community shopping centers, standalone pads, or former big-box spaces. Lease terms are generally 10 to 15 years NNN, often with 5% to 10% rent increases every 5 years. Since Goodwill is a nonprofit, lease guarantees and credit structures vary by region, with some leases backed by well-capitalized regional affiliates.
Mission-driven, recession-resistant business model
Long-term leases with rent escalations and stable operations
High occupancy rates in suburban and urban markets
Often located in well-trafficked centers with low rent overhead
Supported by local communities and government contracts
Nonprofit with no corporate credit guarantee
Lease quality varies by regional affiliate
Limited resale tenant pool due to store size and use
Older second-gen spaces may require TI for future reuse
| Founded | 1902 |
| Headquarters | Rockville, MD, U.S. |
| Number of Locations | 3,300 |
| Revenue | $6.4 B |
| Company Website | https://www.goodwill.org |
| Key Principal | Steve Preston |